Beauty Web: the day routine for whoever buys the night one
The night treatment calls for the day one; the eye cream calls for its pads. CrossUp completes the routine in the cart, with more than 157,000 recommendations shown in 90 days.
- What it sells
- Skincare: treatments, serums, eye care and refills.
- Where it recommends
- Add to cartIn the cartAt checkout
Visit the storeBeauty Web in numbers
Last 90 days to Oct 24, 2026
11.5%
of orders included a recommended product
Orders with at least one product added from a recommendation, out of all the store’s orders.
n = 23,515 orders
+21%
higher order value in orders with a recommendation
The recommended items over the rest of that same order. Orders made only of recommended products are left out.
n = 2,697 orders with a recommendation
19.8%
of items added from a recommendation were bought
Products someone added to the cart from a recommendation and then paid for.
n = 7,637 added
End to end
From recommendation to purchase
Recommendations shown when adding to cart and at checkout.
157,100
Shown
7,637
Added to cart
4.9% of those shown
1,515
Bought
1.0% of those shown · 19.8% of those added
Attributed revenue from recommendations was 2.6% of everything the store sold in the period, across all moments.
Best sellers
The recommendations that work best for Beauty Web
These are the store’s best, not its average: among combinations shown at least 60 times and bought at least 4 times, the ones with the highest purchase rate.
- Add to cartNo. 1 in the store
Tratamiento Nocturno Regenerador con Melatonina 
recommends: Tratamiento Diurno concentrado C10 con Vitamina C Night repairs, day protects: the full routine.
26.9% added it
11.9% bought it
n = 67 times shown
- Add to cartNo. 2 in the store
Pads Reutilizables para Contorno de Ojos recommends: Tratamiento Diurno concentrado C10 con Vitamina C From the accessory to the treatment: the next step.
15.1% added it
6.6% bought it
n = 152 times shown
- Add to cartNo. 3 in the store
Recarga Crema Contorno de Ojos Energía 
recommends: Pads Descongestivos para Contorno de Ojos x30 unidades Same area, another step: the cream and the pads go together.
12.2% added it
5.4% bought it
n = 148 times shown
How we measure
This is observational store data, with no control group or A/B test: it shows what happened with the recommendations, not how much the store would have sold without them. Window: Last 90 days to Oct 24, 2026. We never publish amounts, only percentages with their sample size.
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